Become the Go-To Baker in Your Area with

Loyal Customers, and a

Fully Booked, Profitable Business

  

Even if you’re starting from your kitchen table, with no website and zero followers!

THE BAKERS DOZEN 

HALF PRICE BETA ROUND – LIMITED SPOTS

A 13-Month Support & Visibility Programme for Serious Home Bakers
JOIN THE BAKERS DOZEN

You’ve got the talent. Now let’s build the business to match.

You’ve been perfecting your piping, creating jaw-dropping cakes, and getting “OMG” messages every time you post your bakes…

But behind the scenes?

You’re still guessing what to charge (and second-guessing yourself when you do)
You’re saying yes to last-minute orders out of fear of losing a customer
You feel stuck between hobby and “real business,” unsure how to take that next step
And let’s not even talk about what’s going on with your kitchen paperwork, accounts and food hygiene templates…

Let’s be honest, you're overdelivering and undercharging, and something's gotta give.

If you’re dreaming of building a brand that gets featured in magazines, books out in advance, and earns serious respect (and income!), you’re in exactly the right place.

JOIN THE BAKERS DOZEN

This is for you if:

✅ You’re a skilled home baker ready to go pro, but you need help making it profitable and making it happen
✅ You’re done guessing your prices and want to finally feel confident about charging high ticket
✅ You’ve been quietly dreaming of awards, features and even TV, but you need someone to show you the way
âś… You want to work smarter (not harder), with multiple systems that save you time and help you grow
✅ You’re craving community, structure, and a strategy that fits around your life

This Is NOT For You If:

 ❌ You’re looking for recipes or beginner cake tutorials

❌ You’re not willing to take bold action toward building a visible, profitable brand

❌ You want to stay in hobby mode and keep your business a “side thing” forever

❌ You're not interested in making a full time income from a part time job that you love and you'd rather make cakes for the school bake sale

What You’ll Get Inside The Bakers Dozen:

 

✔️ 13 Months of Business Mentoring + Accountability

Monthly group strategy calls, real-time support, and personalised guidance so you never feel stuck again. 4 x one -to-one calls with a business strategist to check in and work through anything you need. Whether it's pricing, systems, or visibility, we've got you.

✔️ Your Own Baking Business GPT (AI Assistant)

Get access to your very own custom AI tool, created just for The Bakers Dozen members, to help you write emails, social captions, quotes, booking forms and more.

✔️ Guest Experts & Masterclasses

From food styling to media pitching, cake competition prep to viral video marketing, we’re bringing in the best to give you insider access.

✔️ PR & Visibility Training

Learn how to get featured in national cake magazines, enter prestigious awards, and actually get seen by the people who matter.

✔️ All The Tools & Templates You Need

Including inspection-ready kitchen docs, pricing calculators, booking scripts, contract templates and more.

✔️ 2 Inspiring In-Person Events

Meet your baking biz besties in real life, connect with industry insiders, and walk away with confidence, clarity and next-level energy.

✔️ A Like-Minded Community

You’ll never feel like the “only one doing this” again. This is your circle of fellow bake bosses building real businesses, with no gatekeeping and no judgment.

Expert Guidance

Learn from seasoned professionals who have successfully built their own baking businesses.

Proven Strategies

Implement tried-and-tested business strategies specifically tailored for the baking industry.

Continuous Support

Get ongoing support and feedback to ensure your business thrives.

I'm Hali,

 

Award winning Cake Artist, Certified Creative Business Strategist, Mum of four and Founder of Bake Boss Academy.

15 years ago I built my first baking business and worked for £2.15 per hour! Thankfully I figured out a way to make bank and build multiple creative businesses since then. 

 I’ve helped hundreds of creatives turn their talents into income, and now I’m sharing the exact steps you need to build a profitable, baking business from home, that YOU control!

I'm teaching you business & visibility strategies that work for creative businesses, turning your passion into profit, working smarter not harder, mindset work to give you confidence to set boundaries and work with DREAM clients who are ready to hand over the moolah before you can say "Millionaires Slice"

JOIN THE BAKERS DOZEN

Founding Member Offer: HALF PRICE

For a limited time only – First 20 Spots

âś… Full 13-Month Access
âś… All Guest Experts, Events, PR Opportunities + AI Tool
âś… Founding Member Bonus: Name listed on future press materials + VIP status at in-person events

Pay in Full: ÂŁ1111
or
ÂŁ99/month for 12 months

🚨 This is a one-time only beta round. When doors close, they close.
Next intake will be DOUBLE the price.

JOIN THE BAKERS DOZEN

Still Wondering If It’s Worth It?

 

Let’s put it this way:

You could keep:

  • Baking your heart out for prices that barely cover your costs

  • Feeling awkward every time someone asks “how much for a cake?”

  • Trying to DIY your way to visibility without a clear strategy

Or…

You could join The Bakers Dozen and get:

✔️ Strategic business support that actually moves the needle
✔️ Visibility that gets your bakes noticed by press, clients and judges
✔️ Confidence to own your pricing, stand out online, and grow sustainably
✔️ Community, encouragement, and tools that make this feel FUN again

You in?

Ready to start baking and earning?

Click below to enrol now and build the cake business you’ve been dreaming of:

Join Bake, Learn & Earn Now

Simple. Actionable. Believable. And 100% doable from your kitchen table.

JOIN THE BAKERS DOZEN